Mentoring and the Ultimate in Personal, Entrepreneurial and Business Coaching


A+ Grade Employees - the Radical Intrapreneur

For a long time, I’ve had the opinion that ‘intrapreneurship’ is a term and practice that most business owners or leaders in Australia prefer to neglect or even ignore. This is despite the fact that ‘intrapreneurs’ continue to be the driving force of innovation and growth of companies around the world, including Google, Pixar, Disney, and evenAirbnb.

‘intrapreneurs’ continue to be the driving force of innovation and growth of companies around the world

My ongoing efforts to educate and explore intrapreneurship amongst Australian business leaders has always proven challenging and often frustrating.  However, my feeling changed when I interviewed Andrew Coronis (Managing Director – Coronis Group), and discovered how Andrew is leveraging on his entrepreneurial employees to achieve accelerated growth.

Created on 05/09/2016

How Female Entrepreneurs are Disrupting & Pioneering Workplace Egypt !

For the past 20 years, I have witnessed the highs and lows of entrepreneurship, owning and running a number of successful business ventures in Australia, as well as employing and managing a number of people that have added value to the organisations I founded.

Upon reflection however, I have to admit that only a few of these individuals have contributed something remarkable or truly powerful to my business ventures. I call these people the ‘intrapreneurs’ of the workplace.

From experience, the intrapreneurs I have worked closely with possess unique characteristics and qualities that are not commonly found amongst conventional employees.  In my opinion, they are ‘rare species’ and constitute less than 5% of the workforce in Australia.

Created on 10/08/2016

The Intrapreneur - Why SMEs need these innovators

It was back in 2014, that I compiled an article titled The Myth of the Intrapreneur

I was inspired to write this editorial piece after reading Michael E. Gerber’s famous book “E-myth”. This book provided excellent literature about the behaviour, mindset, and unique qualities of ‘entrepreneurs’, but made no specific reference to the terms ‘intrapreneur’ and ‘intrapreneurship’, and how this was relevant to SME’s.

After reading his book, I was compelled to start my own long term legacy of educating business owners in Australia about ‘intrapreneurial leadership’.  Ultimately, it was about instructing these business owners to embrace intrapreneurs within their business and foster innovation.  


Created on 24/03/2016

The myth of the Intrapreneur - revisited

It was back in 2013, that I first compiled an editorial around ‘intrapreneurship’.  The article was titled: ‘Intrapreneurship versus Entrepreneurship’.

My objective was to outline the differences between the two terms, and start my long term legacy of educating CEO’s in Australia, of the critical importance of ‘intrapreneurial leadership’.  Ultimately, it was about empowering and instructing these leaders to better manage their ‘intrapreneurs’, to foster more innovation within their organisation.

After more than two years, I find myself writing and demystifying intrapreneurship once again, this time with the help of my client Matt Browne(CEO – DoneSafe) on my online radio program.

Created on 18/02/2016

Intrapreneurship...the silver bullet for success

Federico will uncover why ‘intrapreneurs’ are urgently needed for the future success and prosperity of every organisation.

I recently attended a networking event in Melbourne, geared towards business executives including CEO’s, Company Directors, and HR Managers. When asked the question about my profession, with my response being that I specialise in ‘intrapreneurial leadership’, I received a perplexed look of intrigue, confusion, and amazement from the majority of participants.

I soon realised that the use of the word ‘intrapreneurial’ was the root of my problem, despite that fact that I was dealing with professionals with substantial human resources experience, and considerable knowledge of business leadership. Again, I witnessed the interesting phenomenon that a very large percentage of business professionals are still unaware of the meaning of intrapreneurship and the high importance this has in the Australian workforce for business leaders.

Created on 30/01/2015

Intraprenership in the Workplace

What is Intrapreneurship ?

The word 'intrapreneur' has been in the dictionaries since the 1990's ?

Wiktionary defines 'intrapreneurship' as: "the practice of applying entrepreneurial skills and approaches within an established company; being creative with ideas and procedures".

Intrapreneurship allows for innovative progress and development to occur in a speedier way within an organisation.  

The key advantage of intrapreneurship is that the intrapreneur (or employee of an organisation) can leverage on the support and resources of the organisation itself, that would otherwise not be available if that person was an entrepreneur working on their own business venture.


Created on 13/01/2014