This experience gave me the chance to come close and personal with a truly remarkable Aussie serial entrepreneur and discover his secrets to ‘success’ and what it really takes to become a ‘game changer’ in the industry.
My Legacy to Interview the Best:
I was inspired to continue my legacy to again interview other serial ‘disruptors’ in the industry, and for this reason decided to contact Lisa Messenger to arrange my next guest speaker for the show.
Lisa Messenger is the vibrant, game-changing CEO of The Messenger Group, as well as founder and editor-in-chief of Collective Hub magazine – an entrepreneurial lifestyle magazine distributed into over 37 countries with a mandate to disrupt, challenge and inspire . In addition, she has worked globally in events, sponsorship, marketing, PR and publishing.
Lisa launched The Messenger Group in 2001, which has since custom published more than 400 books for companies and individuals. Lisa has authored and co-authored 16 books and become an authority in the start-up scene.
Why Creativity, Innovation, & Lifestyle is so Important ?
So why did I choose Lisa as my next guest speaker you may be asking ?
The truth is that I have always been inspired by the fashion, lifestyle, and entertainment industries from a very young age. In fact, my first successful business venture was a designer stationery company (Cristina Re), which was heavily inspired by the fashion and entertainment industries.
I have always been inspired by the fashion, lifestyle, and entertainment industries from a very young age
The global success of this brand hinged on the high doses of creativity and innovation it applied to its humble stationery product, and the constant disruption it caused within the stale designer stationery industry of its era of the late 90’s.
Creating a ‘World-ranking BRAND’:
I strongly believe that the fashion and entertainment industries are the trend-setters and innovators, especially within the retail sector. There is so much we can learn from these sectors, and it’s vital that we take note of how top brands within this sector innovate their products using clever photography, strong PR, and smart marketing campaigns to boost consumer appeal.
the fashion and entertainment industries are the trend-setters and innovators
So how can you disrupt your industry, and create a world ranking brand ?
Firstly, join me and Lisa Messenger at the next exclusive LIVE event and discover her secrets to a successful career.
Secondly, come along to my next online workshop – Build a World-ranking BRAND, next Tuesday, 21st June at 7pm (AEST), and discover how you can develop a powerful brand to disrupt your industry. Hurry, tickets are limited.